Domaine Curry: A Celebration of Empowerment in Luxury Wine | Explore the Unique Legacy of Ayesha and Sydel Curry

Domaine Curry is a notable luxury wine brand co-founded by Ayesha Curry and her sister-in-law Sydel Curry-Lee in 2018. The brand was born out of a deep appreciation for the strong women in their lives and aims to honor their legacy through wine. The ethos of Domaine Curry, referred to as “Femme 31,” draws inspiration from Proverbs 31, emphasizing values such as sisterhood, empowerment, and self-determination​ (The Prisoner Wine Company)​(Meininger’s International).

In June 2023, Domaine Curry was acquired by Constellation Brands, a significant player in the beverage alcohol industry. This acquisition is part of Constellation’s strategy to enhance its premium wine portfolio, specifically through The Prisoner Wine Company. The partnership aims to promote diversity and support women and minority entrepreneurs in the wine industry​ (beveragedaily.com)​(Meininger’s International). This is particularly relevant as both Ayesha and Sydel are committed to making a mark in a traditionally male-dominated sector.

The wines produced by Domaine Curry are crafted with meticulous care, reflecting the qualities of strength and softness that define the women they seek to honor. Their products have received acclaim and, due to high demand, are currently sold out in the U.S., with a waiting list for future releases​ (Meininger’s International).

Domaine Curry’s mission extends beyond just producing high-quality wines; it seeks to create a culturally relevant lifestyle brand that resonates with consumers. Ayesha Curry and Sydel Curry-Lee express their excitement about collaborating with Constellation Brands, believing it will provide the necessary resources and expertise to grow their brand further while continuing to advocate for female representation in the luxury wine market​ (beveragedaily.com)​(Meininger’s International).

Overall, Domaine Curry is not just a wine brand; it is a celebration of women’s strength and an initiative to create a more inclusive and diverse environment in the wine industry. With their strategic partnerships and dedication to quality, they are set to leave a lasting impact on the wine landscape ​(The Prisoner Wine Company)​(beveragedaily.com).

For more information on Domaine Curry and its wines, you can visit their official site or explore articles discussing their recent acquisition and mission.